Alina Wheeler is the author of Designing Brand Identity: an essential guide for the whole branding team. Published in seven languages, her book demonstrates the relationship between strategy and design, and illuminates best practices for brands. A former member of the AIGA Board of Directors, she is a passionate design advocate, renown for her strategic imagination. When not working in her brand lab, she inspires brand builders around the world. Her playground is the Adirondack mountains. Her favorite quote is, “It’s never too late to be what you could have been.” (George Eliot).
Sessions presenting:Wednesday, May 14
Ready. Set. Reinvent!10:15am 11:15am