VP Account Services
Jennifer is Vice President Account Services at The Agency, Discovery Communications’ in-house ad agency. In her role, Jennifer works with a 200-person agency that oversees the strategy, media planning and creative execution of advertising campaigns for Discovery’s family of networks to include Discovery Channel, TLC, Animal Planet, Science, and Investigation Discovery. The Agency’s work has been well recognized for their creative and innovative work particularly in the digital space and in 2012, they were awarded the In-House Agency of the Year by the In House Agency Forum.
Jennifer has a proven track record in working with clients to develop strategic communications and marketing campaigns, overseeing the creative and production process within multiple media platforms in today’s fast changing technology landscape.
Prior to Discovery, Jennifer was President of EFX Media, specializing in broadcast and interactive media campaigns for a wide variety of clients to include AOL, UN Foundation, National Science Foundation, Corporation for Public Broadcasting, Library of Congress among many more.
Jennifer currently serves as the Chairman of the Board of Directors for the In House Agency Forum and on the Board of Directors for the Washington Area Women’s Foundation.
Sessions presenting:Wednesday, May 14
The Discovery Channel Case Study – Leaning Into Change2:00pm 3:00pm