Matthew Clark BFA, CGD

Principal & Creative Director

Subplot Design Inc.

Matthew Clark BFA, CGD

Matthew Clark is an internationally-recognized Creative Director and Designer based in Vancouver, Canada. Founder of Subplot Design Inc., he is also an author, mentor and public speaker known for his opinionated (amusingly?) take on branding, design, and the world of marketing and advertising. Matthew’s work, which focuses on retail branding and packaging, has been recognized with over 200 local, national and international awards; has been published in over 75 articles worldwide; and is part of the permanent collections of the Chicago Athenaeum Museum and the Design Exchange. He is also a drawer, painter, and sword-play-dance-party-pantomime dad and husband.

Session Handout

Sessions presenting:

Wednesday, May 14
Chicken or Egg: Brand or Package?2:00pm – 3:00pm